Matsuyama Kushi has revamped the " Yuzu Hand Cream " and " Shea Butter Hand Cream " from its M-Mark series and launched the new versions on Wednesday, September 9, 2026. Offering two formulas to suit different preferences and usage styles, these products feature enhanced moisturizing capabilities compared to the originals, delivering a finish that leaves skin feeling supple and deeply hydrated.
Preferences regarding hand cream vary surprisingly. Some people want to use their computers or smartphones immediately after application, while others prefer to thoroughly moisturize before or after doing chores involving water.
To address this, we have relaunched two products: the "Yuzu Hand Cream," which blends smoothly into the skin with a fresh, lightweight feel, and the "Shea Butter Hand Cream," which provides robust protection for the hands. The key difference is that the Yuzu Hand Cream uses liquid oils that absorb easily, while the Shea Butter Hand Cream uses solid oils that adhere closely to the skin.
We have also updated the formula to include the moisturizing ingredient sodium hyaluronate in both creams. While maintaining the same non-sticky texture as the original products, we have enhanced their moisturizing power, leaving your hands feeling supple and hydrated.
■ The difference between Yuzu hand cream and shea butter hand cream
| Item | Yuzu Hand Cream | Shea butter hand cream |
|---|---|---|
| Texture | Blends in with a fresh, dewy feel | Distinct film-forming sensation |
| How the hands feel after application | Smooth | Moist |
| Aroma | 100% pure essential oil from the peel of Japanese yuzu, featuring a refreshing citrus scent. | Fragrance-free |
| Recommended for... | ・For those who want to moisturize frequently ・For those looking for a scented hand cream ・For those who prefer a scent that isn't too strong |
・For those seeking intensive moisturization ・For those looking for a fragrance-free hand cream ・For those who spend time with small children |
Introducing our newly updated Yuzu Hand Cream and Shea Butter Hand Cream. Please make use of them during the season when dry, rough hands are a concern.
[Product Overview]
M-Mark Series
Yuzu Hand Cream 65g ¥935
Shea Butter Hand Cream 65g ¥935
*All prices include tax. Please note that prices will be adjusted in conjunction with the renewal. We appreciate your understanding.
Ingredients: Free from parabens, synthetic fragrances, synthetic colorants, mineral oil, and silicone.
