Thank you very much for using Matsuyama Yushi products and patronizing Matsuyama Yushi and our online store this year. We have had a great response to our products this year, so which were the most popular products in skin care, body care, and hair care? Here are the top three for each category.
■Skin care category
No. 3
[Thick and dense, for moisturizing firm skin]
Moisturizing penetrating water for moisturizing skin Moist Rich refill 
The number of repeat customers has risen since the product was renewed in 2023! Moist type with 20% more human ceramide*, a moisturizing ingredient, than the previous product. This lotion has a thick, high-quality texture and is indispensable for moisturizing care that overflows with moisture.
Ceramide EOP, Ceramide NG, Ceramide NP, Ceramide AG, Ceramide AP
No. 2
[Moisturizes and keeps moisture inside and outside the stratum corneum]
Amino Acid Penetrating G el 
A moisturizing gel that easily penetrates the stratum corneum and creates a film of light, refreshing moisture. It is oil- and glycerin-free, and although it is thick, it is not sticky. This product is highly trusted by people with oily or combination skin that tends to be sticky.
No.1
【Glycerin Free Lotion】
Amino Acid Penetrating Water 
Among glycerin-free amino acid skin care products, this lotion is highly trusted by people with oily and combination skin that tends to be sticky. It has a refreshing, water-like texture, yet it provides long-lasting moisture.
■Body care category
No. 3
[Body soap despite being soap?
Kettle-fired soap body soap refill 600mL 
The only cleaning ingredient is liquid soap (potash soda base). While it foams quickly and generously, it loses its cleaning power as soon as it is rinsed, so there is no "slippery feeling" whether you rinse it off or not. Many people use this product because they feel "relieved to have a clean and refreshing wash.
No. 2
[Long seller for 30 years since its launch]
Additive-free soap 
No synthetic surfactants, mineral oil, fragrance, colorants, or preservatives. This simple soap can be used to wash both face and body. Even in an age when liquid detergents are more convenient to use, it remains popular and continues to attract new users.
No. 1
[Natural fragrance is just right]
Kettle Fired SoapLavender Body Soap Refill 600mL 
No. 3 Kettle Fired Soap Body Soap with Lavender essential oil. The fragrance is so rich that it fills the bathroom while lathering and washing, but fades gently after rinsing. The refreshing wash and natural fragrance were well received and ranked No. 1.
■Hair care category
No. 3
【Popular with people with permanent wave hair】
Amino acid hair cream 
This is a non-washable treatment that retains moisture to soften hair and also covers the hair surface to make it less susceptible to dryness and humidity.
No. 2
[For moisturized and shiny hair]
Leaf & Botanics Moisture Conditioner Refill 1200mL
The large volume of 1200mL (1.2L) is ranked No. 2, which shows the strong support for this product. It not only moisturizes and repairs hair damaged by coloring, UV rays, and heat from the hair dryer, but also makes hair shiny.
No . 1
[Gentle on damaged hair, moisturizing and consolidating]
Leaf & Botanics Moisture Shampoo Refill 1200mL
The large 1200mL capacity, combined with the Moisture Conditioner, took first place. The fine lather reduces friction and gently cleanses hair damaged by coloring or UV rays. The shampoo is also mildly degreasing and gentle on the scalp.
What do you think of our top 3 products by category?
We have trial pouches of the shampoo and conditioner available (154 yen). If you are interested, please visit the following page.
For first time users>.
