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Evolution to two types of rinse Shampoo and rinse renewed

リンスが2種類に進化 シャンプー・リンスリニューアル

The rinse has been extensively renewed and was launched on September 17, 2025 (Wednesday). They are " Amino Acid Sarasara Rinse " and " Amino Acid Volume Rinse ". The new formulas are designed to address hair concerns by adding the functions of "hair conditioning" and "giving bounce" to the conventional soap shampoo rinse function of neutralizing hair (the rosemary PH-adjusting hair rinse was also renewed at the same time).

10% off campaign】
・Purchase a set of M mark series soap shampoo and conditioner and get 10% off!
Please select "[10% off coupon] Commemorative Set" on the order page of the following products and enter "91725" in the coupon code box on the payment page. The discount price will be applied.
Amino acid soap shampoo and conditioner (regular price 2,376 yen → 2,139 yen after coupon application)
・Rosemary amino acid soap shampoo and conditioner (regular price 2,574 yen → 2,317 yen after coupon application)
* May not be suitable for permanent or colored hair. For more information about the features of soap shampoo, please click here.

This offer is only available until 4:00 p.m. on Tuesday, September 30, 2025. Don't miss out!

Soap shampoo is slightly alkaline. Soap shampoo is mildly alkaline, and while it refreshes the skin, it temporarily opens the cuticles of hair, causing it to become stiff and creaky. However, we came up with the idea that "if the cuticles are open, won't the ingredients adsorb and permeate more easily? This is the idea behind the development of a new rinse for soap shampoos.

Amino Acid Sarasara Rinse contains hydrolyzed rice protein, which adsorbs to cuticles and smoothes the hair surface. Jojoba oil, an emollient ingredient, prevents moisture from evaporating from the inside of the hair, leaving it moist and manageable.

Amino Acid Volume Rinse " contains hydrolyzed pea protein, which adsorbs to hair and creates a protective film. It gives thin, dry hair bounce and body, and maintains volume after soap shampooing.

The new rinse comes in four varieties, with or without a combination of smoothness, volume, and fragrance. The fragrance is a deep herbal scent blended with two natural essential oils, rosemary and patchouli. At the same time, the existing Rosemary amino acid soap shampoo fragrance has been changed to a combination of rosemary and patchouli.

We hope that people who have been using soap shampoo will try this rinse, which has new functions in addition to neutralization, first. For users of "PH-adjusting hair rinse", we recommend "Volume rinse". We would also like those who used to use "PH Adjustment Conditioner" to try "Sarasara Rinse".

Please note that the product volume and price have been changed for the renewal. Thank you for your understanding.

Product Outline】
・ Amino Acid Sarasara Rinse 380mL 1,188 yen / 370mL for refill 1,056 yen
・ Amino Acid Volume Rinse 380mL 1,188 yen / 370mL for refill 1,056 yen
・ Amino Acid Soap Shampoo 380mL 1,188 yen / 370mL for refill 1,056 yen
・ Rosemary 380mL 1,287 yen / 370mL for refill 1,155 yen
・ Rosemary's amino acid volume rinse 380mL 1,287 yen / 370mL for refill 1,155 yen
・ Rosemary's amino acid soap shampoo 380mL 1,287 yen / 370mL for refill 1,155 yen
・ [Free shipping] Rosemary's amino acid soap shampoo/conditioner pouch set 143 yen


All prices include tax.

2025. 9.17 | M-mark
【再販売】佐那河内産阿波すず香ジャム
2026. 4.27 山神果樹薬草園

Resale] Awa Suzuka Jam produced in Sanakawachi

母の日のギフトにおすすめ
2026. 4.17 北麓草水

母の日のギフトにおすすめ

5月10日は母の日<br>ご自身のお気に入りをギフトに
2026. 4.10 TOPIC

May 10 is Mother's Day
Give the gift of your own favorites

4月10日(金)発売 「サシェ カミツレ」
2026. 4.10 北麓草水

4月10日(金)発売 「サシェ カミツレ」

春夏限定「薄荷」で涼をお届けします。
2026. 4. 8 Mマークシリーズ

M Mark Series
Delivering coolness in spring and summer only with "Usukari".

季節の変わり目に「保湿乳液とマスク」
2026. 4. 8 肌をうるおす保湿スキンケア

Moisturizing Skin Care to Moisturize Skin
Moisturizing emulsion and mask" for seasonal changes

ヒト型セラミド配合。<br/>潤い続く朝用クリームにも
2026. 4. 8 肌をうるおす保湿スキンケア

Contains human-type ceramide.
Also in a cream for morning use that continues to moisturize.

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